Your Nutritional Supplement Guide

What Is The Best Multivitamin Supplement Product on The Market Today?

If you are looking for a vitamin review of the best brands available, you've come to the right place. This review compared over 200+ vitamin products head to head so you can make the most informed buying decision

by Glenn Reschke

If you've ever wondered what is the best vitamin brand or multivitamin in the world today, you're not alone. While I'm not a laboratory, I have tested, researched, and analyzed over 200+ products. By the way, anyone who says they've tested each of a list of 100 multivitamin products in a laboratory is lying. To test just one product in a lab would cost, if you were verifying every nutrient, around $750,000 (Matthews, para. 13). Where did I get that figure? From here, (Matthews, para 9, 13).

With ConsumerLab, it cost between $5,000 to $15,000 USD per ingredient, and to test just one ingredient in a multivitamin would not be sufficiently adequate so as to extrapolate product efficacy (Matthews, para. 13). To read the criteria and methodology by which these products were studied, please go here to this page within this website. Continuing, one notable point is the cGMP (current Good Manufacturing Practices) designation. This is important as it assures the products are tested, verified, and manufactured according to U.S. Pharmacopeia (USP) and U.S. Food and Drug Administration (FDA) standards.

Multivitamin Product Rating Table

In this multivitamin review, I hope to help you analyze as to what really is the best multivitamin for men and women. The table should be fairly self-explanatory. If you would like to sort the information, simply click on the respective headers. For example, to see the company list in alphabetical order, click the "company" column heading.

Company Multi-Vitamin Product Potency Rank cGMP Compliant
21st Century One Daily Maximum 0.7 111 No
4Life BioVitamins Type III 4.8 74 No
Absolute Nutrition Dieters' Multi's 2.8 95 No
Action Labs Essential Nutrients 0.5 117 No
Advanced Physician's Products Maximum MultiVitamin/Mineral without Iron 5.8 54 No
AMNI Added Protection III 8.3 34 No
AST Multi Pro 32X 6.8 30 No
Atkins Basic #3 4.7 70 No
Avon VitAdvance Complete Multivitamin 1.2 105 No
Berkeley & Jensen VitAdvance Advanced Formula MultiVitamins & Minerals 8.2 11 Yes
Bronson Laboratories Performance Edge 4.5 75 No
Centrum Silver 4.6 73 No
Colgan Institute Formula MCS 6.4 47 No
Country Life Maxine 4.4 77 No
DaVinci Laboratories Spectra 6.8 43 No
Doctor's Nutrition Mega Vites 6.8 41 No
Douglas Laboratories Ultra Preventive X 9.2 2 Yes
Dr. Julian Whitaker's Forward Multi-Nutrient 7.6 28 No
EAS Multi-Blend 6.3 49 No
EcoNugenics Longevity Rhythms Gold 5.8 55 No
Equaline Daily Multi Vitamins 8 19 Yes
Equate One Daily 0.6 116 No
Essentials by Megafood Essentials for Life 5.2 62 No
Flora MultiCaps 1.2 106 No
FoodScience of Vermont Superior Care 6.6 46 No
Freeda Vitamins Ultra Freeda Iron-Free 2.7 97 No
FreeLife Reverse! 8.2 12 No
Garry Null's Supreme Health Formula 4.8 68 No
Gaspari Nutrition Anavite 7.4 18 No
Geritol Complete 0.4 118 No
GNC GNC Mega Men Sport 6.9 40 No
Gold Pak Centural Total Multi Vitamin & Mineral Formula 6.0 32 No
Good Neighbor Pharmacy Balanced Care Complete Multi 0.6 114 No
Great Earth TNT - Total Nutrition Tablet 5.0 66 No
Greens+ Multi+ 3.9 81 No
Herbalife Formula 2 Multivitamin Complex 5.3 38 No
Jamieson Super Vita-Vim 3.7 85 No
Jarrow Multi E-Z Powder 5.0 65 No
Jean Carper's Stop Aging Now! 6.0 52 No
KAL Multiple Energy 5.2 61 No
Karuna Maxxum 4 7.9 22 No
Kirkland Signature Premium Performance Multi Vitamin 8.1 13 Yes
Kirkland Signature Daily Multi Vitamin/Mineral 8.1 14 Yes
Kroger Advanced Formula Complete 0.6 115 No
Larry Scott Revive 7.5 21 No
Life Brand Optimum 0.6 113 No
Life Extension Foundation Life Extension Mix 8.0 15 Yes
Lifestyles Lifecycles 1.6 103 No
Mannatech PhytoMatrix 6.2 50 No
Matol Matolife 4.1 80 No
Melaleuca Vitality Pak 5.3 42 No
Metagenics Multigenics Intensive Care 7.5 58 Yes
Michael's Naturopathic Programs Pedia Vites 3.8 82 No
Mountain Naturals Daily Best MultiVitamin 8.7 6 Yes
Mountain Naturals Superior Care 7.0 31 Yes
MusclePharm Armor-V 7.2 20 No
MuscleTech VitaKic 6.4 27 No
Natrol My Favorite Multiple Original 5.1 83 Yes
Natural Factors MultiStart 5.0 53 No
Nature Made Multi Complete Tablets 8.6 7 Yes
Nature's Blend Vitaminix Ultimate 5.3 56 No
Nature's Bounty Green Source Vegetarian Formula 3.9 79 No
Nature's Plus Uitra One 1.0 101 No
Nature's Sunshine Super Supplemental Vitamins and Minerals 1.7 96 No
Nature's Way Alive! Whole Food Energizer 5.3 51 Yes
Nikken Kenzen Mega Daily 4 4.2 67 No
NOW Foods Multiple Vitamins - Liquid Gels 6.0 48 Yes
NOW Foods Daily Vits 6.8 29 Yes
Nu-life Ultimate One 3.2 84 No
Nutrilite (Amway/Quixtar) Double X 8.5 8 Yes
Nutrition Dynamics Optimum Health Essentials 6.3 44 No
One A Day Essential 3.7 76 No
Optimum Nutrition Opti Performance Pack 9.0 4 Yes
Optimox Androvite 4.1 63 No
Perfect Choice Multivitamin Specially Formulated 1.9 91 No
Pharmanex (Nu Skin) LifePak Prime 7.4 57 Yes
PhytoPharmica Clinical Nutrients 3.4 72 No
Pilgrim's Silver Stars Multi 1.9 94 No
Puritan's Pride High Potency Ultra Vita Time Release 7.6 37 Yes
Purity Products Perfect Multi Focus Formula 5.4 39 No
QCI Nutritionals Ultra Vitality #1 4.5 59 No
Quest Maximum Once A Day 3.0 78 No
Rainbow Light Advanced Nutritional System 6.0 35 No
Reliv Classic .90 107 No
Ripple Creek Mega-100 (Slow Release) 4.0 88 No
Rite Aid Whole Source 0.5 110 No
Safeway Select Super Multivitamin 5.9 90 Yes
Schiff Single Day 1.2 100 No
Shaklee Vitalizer Gold 8.3 10 Yes
Sisu Only One 1.3 99 No
Solgar Omnium 7.0 24 No
Source Naturals Life Force Multiple 8.4 9 Yes
SportPharma Multiguard 7.2 33 No
Spring Valley Maximum One Dally 0.5 112 No
Sundown Complete Ultra 0.5 108 No
Sunkist Multi-Men's 0.8 102 No
Sunmark MultiVitamin Essential 7.3 17 Yes
SupraLife Maxum Essentials 4.6 64 No
Swanson Health Products Swanson Ultra Jack LaLanne Vita-Lanne All-in-One Liquid Multivitamin 6.3 36 Yes
Swiss Natural Sources Super Adult Chewable 2.6 87 No
Thompson Human Nature Green Multi 2.7 89 No
Thorne Research Al's Formula 3.9 69 No
TwinLab Daily One Caps with Iron 5.4 45 Yes
Ultimate Nutrition Super Complete 7.7 23 Yes
Universal Nutrition Animal Pak 7.4 25 No
Universal Nutrition Daily Formula 7.2 26 No
USANA Health Sciences Essentials 8.9 5 Yes
Vitamin Power Power Source 100 1.9 93 No
Vitamin Research Products Extended Plus 7.7 16 No
Vitamin World Daily 3 With Antioxidant Factors 3.6 71 Yes
Vitapril Vita B+ 5.4 60 Yes
Walgreens Ultra Choice Premium 2.4 86 No
Watkins Superfood Multiple 2.3 92 No
Western Family Multra Forte 1.0 104 No
Xtend-Life Total Balance 9.4 1 Yes
YourLife Super Multi with Herbs 0.5 109 No
ZonePerfect Multi Vitamin & Mineral 2.2 98 No

Some may be curious as to why a product made in cGMP-compliant facilities like Safeway's Super Vitamin product or Way Alive! Whole Food Energizer, aren't higher ranked. The answer is simple -- potency and effectiveness. If a product doesn't produce results, it is lower ranked.

Products Tested

You can see a text file listing many companies that are cGMP-certified here. Those US-based companies volunteered and had their various product lines USP verified can be seen there. Does this mean there is a discrepancy with the above column. No, it doesn't.

Those whose products have been verified are: Kirkland, Safeway, Berkley & Jensen, Equaline, Nature Made, Sunmark, and TruNature. You can see that info here.

Some notable companies are absent including XtendLife, MaxaLife, Douglas Laboratories, and Optimum Nutrition. As Xtend-Life and MaxaLife are based in New Zealand, where all supplement companies are required by law to ascribe to British Pharmacopeia standards, which standards are accepted to at least equal the FDA standards, their non-submission is excusable and understandable. (In New Zealand, supplement companies are regulated by their government's Ministry of Health.)

Why Douglas Laboratories and Optimum Nutrition did not pay to have their products tested is unknown for both companies have rigorous cGMP-compliant standards by which their products are made -- especially Douglas Laboratories.

What About Product Guarantees?

MaxaLife and Amway/Quixtar possess six-month product guarantees. Xtend-Life offers a full one-year product guarantee on all their products. Those were the best guarantees I could find with the products included in the study.

I hope this information in this vitamin reviews web page has been useful to you.

Yours in health,

Matthews, Warren. (2012). Why Don't We Have Consumer Lab Test Our Products? Retrieved from

Nutrient reference values for Australia and New Zealand. (2005). National Health and Medical Research Council. Ministry of Health: Sydney, Australia.

USP Verified Dietary Supplements. (2012). Retrieved from